

Established 1986. We commenced as a family business with a corner shop as small as chawls of Mumbai but with a vision that has helped us come so far. Today, our 'dukaan' stands tall and takes pride to contribute to the women's wardrobe and their lives. With 'variety' being the biggest ingredient in our mix, we are happy to offer a mix of vibes - the daytime elegance, the kitty parties, evening soirees, festivals and the big fat Indian weddings.
Over the decades, we have not only seen expansion but have nurtured a family, the Istrigang.
We are a family. The banjaaras, the tribal herds, the bollywood inspired, the drama queens, the fashionistas, the trendsetters, the window-shopping kinds and all others are a part of our community. We respect their individual choices and give them the freedom to wear what they want to wear. #istrigang