News

Vaani Arora

5 Ethnicwear brands taking over

5 Ethnicwear brands taking over  Instagram this season Ethnic wear for men and women has been around for ages but has always been restricted to being worn on festive or special occasions, but there has been a remarkable shift in how ethnic clothes are perceived by us today. How you may ask? Well for instance the fascination people have with indian fusion clothing is growing at astronomical rates, it is everywhere! The country’s best fashion bloggers, makeup artists, clothing brands and fashion enthusiasts are all experimenting with ethnic wear to elevate it and make it a fashion aesthetic of its...

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Vaani Arora

WHAT’S THE NEXT BIG TREND IN TRADITIONAL ETHNIC WEAR?

WHAT’S THE NEXT BIG TREND IN TRADITIONAL ETHNIC WEAR? Indian traditional wear is always evolving and being reinvented in the most exciting ways. The credit for it all goes to Indian designers who are charismatic and hell-bent on creating designs that are not just breath-taking but can be classified as works of art.  But what’s next? When it starts to seem like we’ve seen it all, a new trend drops and we fall in love with ethnic clothes all over again.  We are here to spill the tea on all the biggest ethnic fashion trends you can expect to see...

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Vaani Arora
To increase our brand awareness and go online for fabrics.

To increase our brand awareness and go online for fabrics.

THE VASTRA STORY Founded in 1980's, ISTRI VASTRA started as a family business and is close to completing its 50th anniversary since infancy. HURRRAYY! As the name suggest, the business offers a range of fabrics for women. The sole purpose of the company is to make women happy and comfortable in the ways they dress themselves. We began with an aim of providing a variety of fabrics from simple cotton mulmuls to festive brocades. It is a proud moment for us when we see  women of various backgrounds and cultures unite at our store. "I like the polkas, I usually wear...

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Vaani Arora
WE DO WHAT WE KNOW!

WE DO WHAT WE KNOW!

We don't know anything about juttis or headgears. All we knowis fabrics. How to source them, how to be a trendsetter, where to get the raw materials, who are the best suppliers in India. You ask us anything and we have the answers on our tips. We have fabrics and ready to wear and we give you the freedom to design them and style them as per your individual choices. It was our original idea in the 1990's to develop fabrics using screen printing, block printing and other techniques. We were glad there was always a demand for self designed materials. Now, we...

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