THE VASTRA STORY
Founded in 1980's, ISTRI VASTRA started as a family business and is close to completing its 50th anniversary since infancy. HURRRAYY! As the name suggest, the business offers a range of fabrics for women.
The sole purpose of the company is to make women happy and comfortable in the ways they dress themselves. We began with an aim of providing a variety of fabrics from simple cotton mulmuls to festive brocades. It is a proud moment for us when we see women of various backgrounds and cultures unite at our store.
"I like the polkas, I usually wear monochromes", "linen makes me look younger","a pure silk saree will be best for my brother's wedding" , " chanderi makes me feel connected to my mom" are the usual conversations we overhear in our store. But what is the most exciting is, none of them go disappointed.
DNA
We are from the time Gandhi introduced khadi as a fabric. Taking it from there, we have experimented with different materials and craftmanship for our customers.
We are rooted to our tradition and believe in offering a diverse range of styles for Indian women.
We are rooted to our tradition and believe in offering a diverse range of styles for Indian women.
We don't know anything about juttis or headgears. All we know is fabrics. How to source them, how to be a trendsetter, where to get the raw materials, who are the best suppliers in India. You ask us anything and we have the answers on our tips. We have fabrics and ready to wear and we give you the freedom to design them and style them as per your individual choices.
It was our original idea in the 1990's to develop fabrics using screen printing, block printing and other techniques. We were glad there was always a demand for self designed materials. Now, we specialise in these monopoly items and you will only find them with us.